Combining innovation with clever design.
Performance-driven creative pieces that span tech gadgets and AR to personalized video messages and gamification kits designed to catch attention and conversions.
Direct mail campaigns
We created stand-out direct mail campaigns that surprised, delighted, and influenced customers to continue the conversation. We sent our book drop (book, custom packaging, and bookmark) to 60 HR leaders and created interest that led to 7 meetings, with $64K+ cash influenced and 4 opportunities.
Direct mail Apple watches and a chance to win an actual watch if you scheduled a demo.
Free drone and chance to participate in a drone contest if the customer scheduled a demo.
Directmail iPad mini case and a chance to win an actual watch if you scheduled a demo.
3D glasses campaign
Stand-out directmail campaign where we gave prospects 3D glass to find the answer to data-driven questions.
Interactive microsite campaign
Our objective was to address the fourth industrial revolution, which has created a global skills crisis; skills have become the new currency. Our goal was to create $25M in influence. Targeting HR executives: CHRO, CLO, and HR Managers/Directors. Our delivery channels were eBlasts, internal email nurtures, paid, organic social media, webinars, online ABM-Terminus, retargeting-Adroll, and events.
