Background
With 16 years in B2B SaaS software, I have a proven track record of leading, innovating, and growing businesses from Seed and Early stages $0 to $2M through to Growth stages $46M to $830M, including international expansion, acquisitions, and IPOs. From my foundation of experience as a brand and product designer to running customer marketing, and digital marketing efforts, I leverage a multi-skilled 'comb-shaped' background to achieve success.
As CMO of the B2B talent acquisition startup Clovers, I created a recognized brand, successfully established a presence in a highly competitive market, and strategically expanded our product portfolio through acquisition, driving revenue from $0 to $2M ARR in 12 months. Leading cross-functional teams while staying hands-on, we've grown our customer base across all sectors, including enterprises like Raytheon and Walgreens, SMBs, and mid-market organizations like Save the Children. I am passionate about helping talent teams solve their diversity and efficiency recruitment challenges and hire better.
I’m living in the South—though a Californian at heart–there you’ll find me raising my daughter, planning scuba dive trips, and painting abstract expressionism. Connect with me on LinkedIn or reach out at jackieannwhite@gmail. I'm always open to making new connections and sharing insights, so don't hesitate to say hello!
Jackie White
Design with passion, empathy, and curiosity.
Even more
System thinker
From product innovation to performance marketing, my work needs to work in concert to connect every element at every phase of the customer journey.
Creatively led
Creative ambition leads me. I care deeply about the quality and integrity of my work.
Strategically driven
World-class work is delivered through a rigorous creative strategy that has clear and measurable objectives and is rooted in brand purpose.
User obesessed
From end-users to buyers, I strive to empathize with the humans experiencing the work to add value to people’s lives, not noise.